Fulfillment:

Fulfillment in e-commerce refers to the set of procedures and actions involved in delivering products or services to customers following a purchase. The fulfillment process typically includes tasks like order processing, managing inventory, packing, shipping, and delivery.Efficient and effective fulfillment is critical for e-commerce businesses to achieve high levels of customer satisfaction and retention. By improving the fulfillment process, businesses can reduce shipping times, enhance delivery accuracy, and boost customer loyalty.